ETU wins two Brandon Hall Group gold awards

ETU is proud to have won two Brandon Hall Group™ gold awards in 2024. Our two awards are co-awards with ETU customers, and they spotlight excellence in the Learning & Development and Diversity, Equity & Inclusion categories. 

“We are thrilled with the success IBM & Microsoft saw after partnering with us on their simulation solution. What we accomplished together is truly remarkable, and it's great to see it recognized in this way.”

Katie Laidlaw, CEO of ETU

Learning and Development

Category: Best Use of Games or Simulations for Learning
Entry title: Transforming partner onboarding through simulation

IBM partnered with ETU to develop a transformative onboarding program. IBM Consulting Partners and Associate Partners went through a series of immersive simulations around the sales process. Innovative simulation learning helped new hires break down institutional knowledge and accelerate upskilling on IBM’s sales process. As a result, revenue and signings of the group that went through the simulations was 2x the group that didn’t go through the simulations.

Diversity, Equity and Inclusion

Category: Best Learning Program that Supports and Promotes Diversity, Equity, Inclusion and Belonging
Entry title: Building D&I skills through high-impact simulation

Microsoft partnered with ETU to develop high-impact simulations that introduce immersive simulated workplace scenarios where employees can practice their D&I skills, receiving real-time feedback that fosters lasting behavior change. The team has leveraged the unique skills insights from simulation to further inform D&I learning strategy.

About the Brandon Hall Group excellence awards

The 2024 Brandon Hall Group™ HCM Excellence Awards® recognizes best practices for initiatives in Learning and Development, Talent Management, Leadership Development, Talent Acquisition, Human Resources, Sales Performance, Diversity, Equity & Inclusion, and the Future of Work.

“Our award recipients demonstrate an unwavering commitment to excellence in human capital management. This year, we’ve witnessed some of the most groundbreaking applications of HCM strategies in our organization’s history. Many of these innovations leverage cutting-edge technologies and foster unprecedented levels of cross-functional collaboration, resulting in remarkable improvements in operational efficiency and employee engagement.”

Mike Cooke, Brandon Hall Group™ - Chief Executive Officer

Entries were evaluated by a panel of veteran, independent senior industry experts, Brandon Hall Group analysts, and executives based on these criteria: 

• Alignment to their business need and environment
• Program design, functionality, and delivery
• Adoption, integration, user experience, innovation, and creativity
• Overall effectiveness, impact, and measurable benefits

The complete list of winners can be viewed at https://excellenceawards.brandonhall.com/winners.